Seat Arona: we sat in the new SUV (video)
The new Seat Arona, with its 4.14 meters, presents itself as an SUV for the city. Its breadth and greater ground clearance so will be perfect for our getaway. Do not miss the video!
In the coming weeks will begin production exclusively at the Martorell plant new Seat Arona. It will be officially presented in September at the Frankfurt Motor Show and will arrive in showrooms in early November. Until that time, we will show and an first video compact SUV the Spanish brand, so you can know more detail. We have seen live.
Is almost 10 cm high than the Seat Ibiza, so in the Seat Arona interior space does not detract. We sat in the front seats comfortable. The driver-oriented controls, which features a touch screen 8 inches. also all technological systems which is equipped como the rear view camera, the wireless charger for Smartphone with GSM signal amplifier, detector dead angle or parking assistance system, among others.
Seat Arona, in segment B-SUV
Seat Arona It comes at a very interesting time for the brand, He tells us Seat president, Luca de Meo. 2016 was the best year in the history of Seat and so far in 2017 and growth is 14 percent. The enters Arona in a segment with lots of competition, but still not as crowded as the Seat Leon and Seat Ibiza. And what then their weapons of conquest? Seat president talks about his beautiful design, its high quality standards. Sharing platforms get to position itself in the market with a very competitive price. It comes heavily loaded in Infotainment and connectivity.
Seat becomes, the new SUV Arona, the first brand of VW Group have a model in the B-SUV segment. This segment, Luca de Meo explained, will become the fourth most important segment in Europe at the end of the decade, with 1,800,000 cars in Europe. These types of models are presented as an alternative to customers who now have a car segment or compact utility.
Seat new release for 2018
Seat has allocated a total of 900 million euros in investments and R & D expenses to Ibiza and Arona models, as part of the total investment of 3,300 million euros for the period 2015-2019.
Seat after Arona, the product offensive brand is not for here. So far, Seat has announced the 2018 arrival of its large SUV, 5 and 7 seats, and first electric, that, in the words of its president, Luca de Meo, it must be competitive in terms of costs and achieve a range of at least 400 km.
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